About Us

We started in a shop barely big enuf for 2 people....Now..


B.W TATTOO STUDIOS is Now the largest tatoo establishment in Lichfield comprising of 2 tattoo studio rooms and a private piercing and laser removal room. 

We aim to make a refreshing change from the dark intimidating tattoo shops of old with our New bright airy studio.
The New studio is our second shop, we out grew the last shop and need somwhere bigger so we purposely designed this one to suit what our customers asked for after 12 month of communications with out customers.

We stock a range of quality jewellery aftercare products and tattoo inspired Apparel.
The studios moto is
 " Always give everbody freindly helpful and honest advice "
 This is what we try to achive every day with every customer.

 From our previous experiences we have seen peoples faces as they walk into a poorly lit tattoo studio and have to ask the person on the desk for  advice only to be made to feel that they are not worthy of being in the shop as they are not covered in tattoos.
This to me is why we set up the studio and we never settle for anything less then being as polite helpful and informative as possible regardless of how many tattoos or piercings the customer has or doesnt' have.
 "We all came into the would without any tattoos" as my mentor would say "and its the only thing your sure to take with you when you go so everbody has the right to good tattoo advice."

tattoo lichfield tattoos and piercings Burton upon Trent Rugeley

Meet Our Team

Tattoo Artist/Owner Craig Startin



I've been a tattooist for 8 years and I've worked in several tattoo studios in that time.
 I've always loved drawing and art in general I began tattooing purley  by accident helping a friend on a busy day in his shop where he had been  let down by his apprentice.
 He was impressed with how I could create his stencils so well and asked  me if I'd like to train as a artist I took him up and worked there  every day off from work and when I could afterwork.
 I wouldn't call it an apprenticeship but it was some good training and  stood me well for when I decided to go it alone as a junior artist.
 The type of work I enjoy the most is realism I love to watch a tattoo  come to life although over the years I think I have at some piont done  all the differnt styles of tattoos.

I prefer colour realism  never the less I do enjoy doing the occasional black and grey pieces too.
I love creating portraits in colour of popular culture people famous faces and super heroes and villains.

Piercer Jenny and Microblading Technition



Well  where do I start? I have done various jobs in my time ranging from  account management to end of life care, all of these roles I have  enjoyed but nothing compares to piercing in our own studio.

I  have been piercing for over 3 years now and really enjoy my job,  there is never a dull moment in the studio no day is ever the same and I  have met some lovely people in this time. 

My focus for 2018/19 is to learn how to tattoo both script and semi perminant makeup and to focus on eyebrow reconstruction.

Oli Artist/Apprentice


From a young age the only focus I had was on drawing and doodling, from sports cars with machine guns to hyper realism portraits art has always been my go to past time throughout my life.

I started an apprenticeship as soon as I turned 18 and have been trying to grow as an individual and artist ever since. I’ve gone through a tonne of ups and downs in the industry but been moulded into a better person/artist because of it. 

My favourite style is black and grey realism and I strive to get a premium aesthetic with every project. I haven’t been tattooing long but have found a passion that will last a lifetime just like my tattoos.

Tattoo Artist Emily QUEEN OF DOTS.


During my studies of Fine Art at university, I dedicated my time to perfecting the art of dotwork and pattern work.  My work often takes focus on natural and earthy elements, with some of my favourite pieces being realistic landscapes crafted entirely out of dots. 

Shortly after graduating from Uni, I joined the team at Big Wills as their apprentice and I have been progressing in leaps and bounds since.  

My first tattoo was an original designed mandala and ever since I have been challenging myself and my designs in order to push my tattooing to its fullest potential.

Josh Body Piercer


I started at the studio as the videographer in August 2019, after a while I started lasering and then piercing shortly after that. Once I started piercing I very quickly realised that was where my passion lies. I love working with everyone’s unique anatomy to make intricate ear curations with fine jewellery, though I find all piercings lots of fun with their fresh challenges everyday. My goals for the future are to make more intricate piercing curations for ears and faces with a variety of different jewellery and to learn as many new techniques from as many different piercing professionals as possible!

Brandon Artist/Apprentice


I never knew what I wanted to do coming out of school, I had bounced back and forth between jobs with the likes of Starbucks, The AA and many more! As I’d worked in a few call centres I would always draw to help pass the time, my colleagues at the time would always tell me that I should do something with my art, this is what made me realise I wanted to do something more with my love of art!

So I began drawing more and challenging myself while taking on commissioned drawings for people. I knew I wanted to be a tattoo artist but had no idea where to begin! 

I started looking at different tattoo studios and comparing them as I wanted to make sure I learned from the best, I ended up finding BW Tattoos and they’ve since took me in and trained me up! I’m learning everyday and aim to keep on improving my work with every piece I do.

I love all forms of tattooing but especially enjoy crossing over realism and cartoons! I mainly can’t wait to keep on perfecting my art through it. 

Dan Tattoo Artist


Ive always drawn from a young age and knew i wanted to draw to make a a new course at Lichfield art college and push my self to do bigger and better things with my drawing and many other media's. The first year at Lichfield art college wasn't too great as i was starting loose interest in drawing its self thiking i would come out of college with nothing. The second year started and knew i wanted to better my self from the first year so i really pushed my drawing and kept making everything bigger and better. As it come to the end of the two years, i thought i would come out with nothing amd didnt really want to tattoo as much as all my friends were telling me to do it. As i left college i carried on drawing in my spare time and was always looking for an opportunity to rise for mw to do somwthing as a job in art but sadly that disnt come for a whole year, so in that year i had done alot more drawing and made a really strong portfolio for my self to ask for an apprenticeship in tattooing. Tattooing helped my art massivly and took it further than anything before. I pushed my self day in and day put to do better and so i did. I moved around a few studios in the westmids to find one that really suited me. After going to 3 studios and not having much luck, i arrived at BW tattoo studio and have been extemely happy to work with such a pleasant team of people. Going to work every day really motivates me to better every tattoo i do and cant wait to see what the future holds for me in the industy.

B.W Studios TV

Craig'sportrait of Uma Thurman from pulp fiction.

 Emily's chest piece takin

Dans's smooth black and grey lady portrait

What we do


Tattoo, piercing, drawing.


 We offer a full range of tattoo styles including portaits, hyperealism,  traditional, oldschool, newschool, water colour, black work and  geodesign,
 We also custom design tattoos and cover up or rework old tattoos

 Our laser removal is by far one of the best in the country we have had  customers be astonished with the results in only one sitting.
 There is discount for block bookings or sessions can be paid on a pay as you go basis.

 We offer a full range of above the waist piecings including dermal  piercings all carried our by a qualified piercer in a sterile and  friendly environment.

Microblading and Eyebrow Reconstuction.

Through our sister company BrowWorks  we offer microblading and Eyebrow tattooing also waxing and tinting.

 We also offer a drawing service by one of our artists this includeds portaits of loved ones pets or special moments.

Gallery wall
 Our gallery wall is used to display work by local artists and helps give them recognition  
 and sales,no comission is taken from the sale of art work by the store.

Community events

Family busness


 We  pride our selves on bein part of the local community in lichfield and  apart from attending and taking part in the many local events around the  city we also put our own events on as well. 

Every  year on the Birthday of big wills tattoos and Halloween we lock away  all the sharp objects and inks and open our doors to the local  children's and host a party with bouncy castles,facepainting and a DJ  all funded by us and free to attend for every body.

Its our way of saying to our customers "Thank you for the support through out the year".

We also host many fund raising events during the year please see charity events.


Customer service


  1. Jade morgan - I visited last week with a couple of friends to get  piercings. The staff where very accommodating and put us all at ease  whilst explaining to process and aftercare clearly. Will definitely be  returning for more piercings and ink work 😍👌
  2. Amy-louise I had a tattoo done over 13 months ago here, i went  back for a free touch up. Absoloutley fabulous staff, had a good laugh  and great conversation. A very clean enviroment. I will always recommend  this place.
  3. Abiee Welsh - Amazing tattoo parlour - friendly staff. Always make  u feel comfortable n have a good laugh while there ❤️ all round ace!!
  4. Ezra Vernon - Best little studio for miles. Great artwork, great  artists, lively atmosphere, bright clean studio and wonderful staff  would strongly recommend to anyone😎😎
  5. Louise-Fernyhough I have a had a few tattoos and piercing at  BW..... the studio is fab .the staff are lovely .very caring and you can  have a laugh which puts you to ease and calms you down if your a bit  nervous. Although no need to be .the preparation before tattoo is  completely sterile.the after care is superb. The staff are just lovely  .I even take my daughter for her tattoos ...... fine cuppa too ... Will  definitely be back for more .love to you all xxx

For more please see our Google reviews.

Current promotions

Doscount for gym unity members



10% off Tattoos for life of your membership With Gym Unity.

We only pierce with titanium and offer a free jewellery change service and free aftercare solution.

Laser removal you can save money on block booking your laser sessions ask in store.

The Golden Ticket's



Every easter we run a community based event were we hide Golden Tickets around the city of lichfield,

We give away hundereds of pounds worth of free tattoo time piercing and laser removal.

All you have to do is guess were we have hidden them from the clues on social media.

Lichfield football team sponsors


Lichfield City FC new shirts

After talking with Darren Middleton about what he does and is so passionate about with the young people at lichfield city academy we just had to get involved a brought the whole  squad of 40+ players there new shirts for the session to get tgem of to the best possible start .

We had legend ex villa and england player Darius Vassell meet and hand them there new shirts.



Comic convention

Comic conventions


As  well as working at tattoo conventions we also tattoo at comic  conventions the last one we did was the Comic festival at Edgbaston  cricket ground.

We had a great day and the sights to be seen are unusual but amazing.

Tattoo conventions

Tattoo freeze

We attend many tattoo conventions across the country and we are doing international conventions next year 2019
We hope to see you at one soon.

Convention clients needed


We are always on the look out for convention clients drop us a email if you think you can handle it.

Tattoo Freeze 2019 telford


We are attending the TATTOO FREEZE 19 event in telford  feb 2-3 come along and see us at work and grab one of our free gifts .

If you are interested in being a canvas message us via email please.

Tattoo tea party 2019 Manchester


Craig is going to be at the tattoo tea party manchester if you would like to be his canvas  message us .

Charity events

Poppy tattooathon for the British legion

Poppy charity


Since we opened less than 2 years ago we have given away over £2000 in tattoo ink time to fund raising events and raffles.

We  have held two poppy tattooathon events where we tattoo a poppy design  in the memory of those that lost there life at war and raised well over  £1000 for the British legion.

Mylee bow tattoo fund raiser



There  is one event that hits me hard everytime I think about it and its the  Mylee bow fundraiser we did in February of this year.

We tattooed pink bow designs on the many  people that came to show there suppor, we raised over £800 to suport the  family through the tragic loss of the young beautiful Mylee.

The Bower



We always attend the bower to show our support for the local community and businesses.

This  year we sponsored the lichfield lions charity club to fill a 100 meters  in pound coins to represent 100 years of the lions club .

St Giles fund raiser



We have teamed up with St Giles Hospice to raise money for this charity that is close to our hearts.
During August and September we will donate the profits from every memorial tattoo we do to St Giles and we hope to raise £1000
Just tell us what you’re looking for and we will design something bespoke for you.

Please share this guys and help us raise money for this great cause. 


Job vacancies

Resident artist and Guests wanted


Contact studio with portfolio for consideration.

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9 Eastern Avenue Lichfield WS136TE



Open today

10:00 – 18:00


Sun & Mon  11:00 - 17:00
Tues to Sat 10:00 - 18:00